An intrinsic part of Arca’s development has been the mission to turn into a link of creative connections, which encourages and leads design through extraordinary experiences. The development of the brand by the hand of this technology has driven our spaces to become timeless references for design, matter, and art.
Through the creation of each Showroom and Design Center, Arca has taken the opportunity to turn the space into a visual narrative. The poetry in the artificial landscape was the design axis for the Design Center in Guadalajara, and this time we can witness the strong influence of the world’s economic relationships more than ever, and so through the collaboration with Esrawe Studio and Superflex, this concept was turned into the work of art titled Like a Force of Nature, exhibited on the façade at the Design Warehouse in Arca Wynwood.
Wynwood, Miami has become an important landmark for the international art scene, since, together with the multiple galleries it holds, its streets are a large urban canvas. This location allowed Arca to integrate the artistic side of the area, creating a multidimensional interpretation that stands out through color and volume, which cover the façade. The piece has two supplementary elements, the color pattern developed by Danish Superflex art studio, and the ceramic pieces designed by the Mexican firm Esrawe Studio.
“We chose a place where we could become reference for the art world, like Wynwood, and we took it to the next level.”
Arca
The color pattern is an answer to the chromatic palette found in Mexican bills and its layout follows the Fibonacci succession. The choice of tones for the bills, Superflex states, tells a story and makes reference to the national culture and identity, on the other hand, the Fibonacci numbers are a pattern found in many aspects of nature. The work was titled Like a Force of Nature referring to the strength it has within the economic world.
“The project seeks to integrate in the area as part of street art, contributing to enrich the urban and artistic movements in the area in an expressive and unique way, without using graffiti as strategy for the façade. In this way, Esrawe Studio designed two kinds of “bricks” for the architectural language, and Superflex did the chromatic proposal and carried out the manufacturing process.”
Esrawe Studio
Like a Force of Nature gathers the different features that make up the project’s ideology. The piece is testament in itself of how relevant the link between matter, design, and art is to Arca. While conceptual and plastic parts display the qualities of cultural understanding taken to an international and contemporary context.
Description sent by Superflex team
Like A Force Of Nature is an installation of ceramic tiles for the facade of ARCA inspired by a selection of banknotes.
For centuries currency has been a denominator of national identity. In itself without value but sanctioned by a state-like institution, it becomes a tool for exchange and speculation. Designs of currency highlight cultural and national pride in form of events, artefacts or individuals. While coins are produced in metals and alloys, the paper notes are equipped with an additional component: Color. The color schemes add a more subtle part of the story, one that represents a common spirit. Combined, the banknotes serve both as an idealised portrait and a placeholder for value.
Around 300 BCE Indian mathematicians discovered a recurring sequence of numbers in Sanskrit poetry. Later introduced to Western Europe by the Italian mathematician Fibonacci, it is known today as the Fibonacci numbers. The sequence is descriptive of a mathematical relation of numbers that also appears naturally in all kinds of growth in nature; from patterns of sunflower seeds through leafs of tree branches to fish skin colorations. It seems as it is nature’s blueprint for expansion.
With Like a Force of Nature on the facade of ARCA, SUPERFLEX merges these two phenomenons into a format of contradiction. The color palette is formed by a selection of tones from the Mexico peso notes in a Fibonacci based pattern. The flickering appearance underlines the overwhelming experience of our current economic systems as natural as volcanos or tsunamis, almost like a force of nature. (Semblance by Superflex and Esrawe)